Google Adwords is an online advertising service that enables advertisers to compete to display brief advertising copy to web users based in part on keywords, predefined by the advertisers that might link the copy to the content of web pages shown to users.
The Google Adwords Test has been designed and developed to help employers and recruiters evaluate the Google Adwords skills of candidates. The test contains meaningful questions on Google Adwords account setup, Campaign structure, Campaign settings, Click-Through Rate (CTR), Cost-per-Click (CPC), viewable Cost-per-thousand impressions (CPM), Cost-per-acquisition (CPA), Keyword analysis, Negative keyword analysis, Landing page analysis, conversion analysis Text Ads, conversion analysis Display Ads, Remarketing (also known as retargeting) and many more.
Using powerful reporting, you will have detailed analysis of test results to help you make better decisions and predict candidate and employee success.
The test enables employers and recruiters to identify potential hires by evaluating working skills and job readiness. For this reason, emphasis is laid upon evaluating the knowledge of applied skills gained through real work experience, rather than theoretical knowledge.
Questions : 30
Duration : 30 minutes
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